GEO services (also sold as AEO, answer engine optimization, ChatGPT SEO, or AI search optimization) get your business named inside ChatGPT, Perplexity, Gemini and Google AI answers. Bowen AI Strategy Group runs them for $2,500 in month 1, then $2,000 a month, tracked engine by engine.
GEO (Generative Engine Optimization) is the practice of getting your business named inside AI answers. Bowen AI Strategy Group offers GEO services that get you cited by ChatGPT, Perplexity, Gemini, and Google AI Overviews: $2,500 for month 1, which covers the audit, the foundation build, the first batch of pages, tracking setup, and a first press release, then $2,000/month. We match your pages to the literal queries the AI runs, lead with the answer, and build the off-page authority engines corroborate before they recommend you.
The Method
Getting cited comes down to four things: matching the literal query the AI runs, answering it first, being corroborated off-site, and measuring the result. Here is exactly how each Bowen GEO engagement runs.
We scan ChatGPT, Perplexity, Gemini, and Google AI for the questions your buyers actually ask, and show you the real answers they return today, including whether your name comes up at all.
We reverse-engineer the literal search queries the AI runs, then align your titles, headings, and opening answers to them, the single biggest driver of whether an engine quotes you.
Citations follow mentions, not just links. We build the earned-media footprint, reviews, listicles, podcasts, community presence, that AI engines corroborate before they recommend you.
We track how often each engine cites you over time, by query and by engine, so you see visibility move instead of inferring it from traffic.
Same Service, Different Names
Yes, for a buyer the work is the same. AEO (answer engine optimization) and GEO (generative engine optimization) both mean getting your business named when someone asks an AI a question. The labels differ by who coined them, not by what gets done.
ChatGPT SEO is GEO aimed at one engine. ChatGPT pulls most local and service answers from Bing, directories and pages that answer the question in their first lines, so the work is your Bing listing, consistent directory profiles and answer-first pages.
An AI search optimization agency checks which AI engines name you today, fixes the sources each engine reads (Google Business Profile for Gemini and AI Mode, Bing for ChatGPT, Reddit and directories for Perplexity), writes pages built to be quoted, and re-reads the answers every week. Software companies can see how this works in GEO for SaaS Companies.
By whether the AI names you, engine by engine, on questions people actually search. We take at least five readings per question before calling a result. Our own numbers: ChatGPT named Bowen second for "best GEO agency Pittsburgh" on October 13, 2026, and Bing's AI cited our pages about 28,700 times between July and October 2026.
GEO vs SEO
GEO gets you cited inside the AI answer; SEO gets you ranked as a link on the results page. They share a foundation, but they are won differently. Here is the honest side-by-side.
| What matters | GEO (Generative Engine Optimization) | SEO (Search Engine Optimization) |
|---|---|---|
| The goal | Be cited inside AI answers (ChatGPT, Perplexity, Gemini, Google AI Overviews) | Rank a blue link on the Google results page |
| Who sees it | People asking an AI a question and taking its recommendation | People scrolling a page of search results |
| What wins it | Matching the literal query, answering first, and off-page corroboration | Keywords, backlinks, and domain authority built over time |
| Speed to result | AI cites a strong answer fast, often in weeks | Ranking gains usually take months |
| How you measure | Citation share, by engine and by query | Rankings, clicks, and organic traffic |
| Where Bowen fits | Core specialty, tracked with a live citation scoreboard | We cover the technical SEO foundation GEO sits on |
Investment
GEO services are $2,500 for month 1, which covers the audit, the foundation build, the first batch of pages, tracking setup, and a first press release, then $2,000/month. SEO and a combined plan are priced the same way, shown below.
GEO
Then $2,000/mo
Get named when buyers ask ChatGPT, Perplexity, Gemini, and Google AI. Answer-first pages, entity and listings repair, off-page authority, and monthly citation tracking.
GEO + SEO
Then $4,000/mo
Both programs together: rank on Google and get named inside AI answers, from one plan and one monthly report.
SEO
Then $2,500/mo
The search page engine: pages built around what your buyers actually type, technical fixes, and ranking and traffic tracking every month.
Month 1 covers the audit, the foundation build, the first batch of pages, tracking setup, and a first press release. A quarterly press release is included after that.
Common Questions
GEO (Generative Engine Optimization) is the practice of getting your business cited inside AI answers, the recommendations ChatGPT, Perplexity, Gemini, and Google AI Overviews give when a buyer asks "who is the best [category] near me." It matters because buyers increasingly ask an assistant instead of scrolling a results page, and only a handful of businesses get named in any single answer. If you are not one of them, you are invisible at the exact moment of decision.
SEO earns you a blue link on a results page that a person still has to click. GEO earns you a mention inside the AI's written answer, where the engine names a short list of businesses and the buyer never sees a traditional results page. SEO is still the foundation, you generally have to rank in the underlying index to be eligible, but ranking is necessary, not sufficient. GEO is the work that turns eligibility into an actual citation.
The biggest lever is semantic similarity to the literal query the AI runs. We reverse-engineer those queries, then align your page title, headline, URL, and opening answer to match them, and lead every key section with the answer in the first 100 words so it is easy to extract. On top of that we build off-page authority, genuine mentions, reviews, listicles, and podcast or press placements, because AI engines corroborate a business across the web before they recommend it.
GEO services are $2,500 for month 1, which covers the audit, the foundation build, the first batch of pages, tracking setup, and a first press release, then $2,000/month. Month 1 gives you the foundation and the prioritized plan to get cited, and the monthly work does the ongoing optimization and citation monitoring. Staying cited is a continuing game as the engines change how they pick sources, which is why the retainer is monthly rather than one-and-done.
Not on its own. Recent large-scale data shows schema barely moves AI citations, and no major engine consumes llms.txt yet. We still ship both because they are cheap and schema can earn visible Google rich results, but we do not sell them as the thing that gets you recommended. The citation work is query-matched, answer-first content plus real off-page authority.
We measure citations, not just clicks. We track how often each engine names you, for which queries, and how that changes month over month, and we watch AI-bot crawl activity on your pages, which tracks closely with how often you are quoted. AI referral clicks are still a trickle today, so citation share across engines is the primary KPI, not raw traffic.
Start with a free AI visibility check. You will see the exact answers ChatGPT, Perplexity, Gemini, and Google AI give for your category today, plus the prioritized plan to get cited.
tyler@bowenaistrategygroup.com | (412) 841-5392 | Canonsburg, PA · Pittsburgh metro, serving businesses nationwide
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