GEO (Generative Engine Optimization) is the practice of getting your business named inside AI answers. Bowen AI Strategy Group offers GEO services in two parts — a one-time $1,500 audit and roadmap that includes the full foundation build, and a $1,500/month retainer — that get you cited by ChatGPT, Perplexity, Gemini, and Google AI Overviews. We match your pages to the literal queries the AI runs, lead with the answer, and build the off-page authority engines corroborate before they recommend you.
The Method
Getting cited comes down to four things: matching the literal query the AI runs, answering it first, being corroborated off-site, and measuring the result. Here is exactly how each Bowen GEO engagement runs.
We scan ChatGPT, Perplexity, Gemini, and Google AI for the questions your buyers actually ask, and show you the real answers they return today — including whether your name comes up at all.
We reverse-engineer the literal search queries the AI runs, then align your titles, headings, and opening answers to them — the single biggest driver of whether an engine quotes you.
Citations follow mentions, not just links. We build the earned-media footprint — reviews, listicles, podcasts, community presence — that AI engines corroborate before they recommend you.
We track how often each engine cites you over time, by query and by engine, so you see visibility move instead of inferring it from traffic.
Investment
GEO services run in two parts: a one-time GEO Audit + Roadmap at $1,500 that includes the full foundation build, and an ongoing GEO Retainer at $1,500/month flat. Start with the audit, then scale into the retainer once you see it work.
Step 1
One-time
A full visibility report across every major engine, the prioritized roadmap to get you cited, and the full foundation build included.
Book the AuditStep 2
Flat, ongoing
Ongoing optimization and citation monitoring that keeps you in the answer set as the engines evolve.
Start the RetainerCommon Questions
GEO (Generative Engine Optimization) is the practice of getting your business cited inside AI answers — the recommendations ChatGPT, Perplexity, Gemini, and Google AI Overviews give when a buyer asks "who is the best [category] near me." It matters because buyers increasingly ask an assistant instead of scrolling a results page, and only a handful of businesses get named in any single answer. If you are not one of them, you are invisible at the exact moment of decision.
SEO earns you a blue link on a results page that a person still has to click. GEO earns you a mention inside the AI's written answer, where the engine names a short list of businesses and the buyer never sees a traditional results page. SEO is still the foundation — you generally have to rank in the underlying index to be eligible — but ranking is necessary, not sufficient. GEO is the work that turns eligibility into an actual citation.
The biggest lever is semantic similarity to the literal query the AI runs. We reverse-engineer those queries, then align your page title, headline, URL, and opening answer to match them, and lead every key section with the answer in the first 100 words so it is easy to extract. On top of that we build off-page authority — genuine mentions, reviews, listicles, and podcast or press placements — because AI engines corroborate a business across the web before they recommend it.
GEO services come in two parts: a one-time GEO Audit + Roadmap at $1,500 that includes the full foundation build, and an ongoing GEO Retainer at $1,500/month flat. The audit gives you the foundation and the prioritized plan to get cited, and the retainer does the ongoing optimization and citation monitoring. Staying cited is a continuing game as the engines change how they pick sources, which is why the retainer is monthly rather than one-and-done.
Not on its own. Recent large-scale data shows schema barely moves AI citations, and no major engine consumes llms.txt yet. We still ship both because they are cheap and schema can earn visible Google rich results — but we do not sell them as the thing that gets you recommended. The citation work is query-matched, answer-first content plus real off-page authority.
We measure citations, not just clicks. We track how often each engine names you, for which queries, and how that changes month over month — and we watch AI-bot crawl activity on your pages, which tracks closely with how often you are quoted. AI referral clicks are still a trickle today, so citation share across engines is the primary KPI, not raw traffic.
Start with the $1,500 GEO Audit + Roadmap. You will see the exact answers ChatGPT, Perplexity, Gemini, and Google AI give for your category today, plus the prioritized plan to get cited.
tyler@bowenaistrategygroup.com | (412) 841-5392 | Canonsburg, PA — Pittsburgh metro, serving businesses nationwide