An AI visibility audit for car dealerships answers one question with evidence: when a real buyer asks AI which dealer to trust, does your store get named? We run 10 real buyer questions across 7 AI engines, score the results out of 100, and hand you the report: who wins each answer today, where your reviews stand, whether the machines can even read your inventory, and the 6-month plan to fix it. One-time, $1,500, and you keep everything.
Why It Exists
Every dealer has an opinion about how they show up online. Almost none have a number. When a buyer in your market asks ChatGPT "best Chevy dealer near me" or asks Perplexity "used trucks near Pittsburgh," an answer comes back, it names a store, and it is either yours or it is not. That is a measurable fact, not a feeling.
The audit turns that fact into a baseline. Ten questions, the kind buyers actually ask. Seven engines: ChatGPT, Google AI, Gemini, Perplexity, Claude and the surfaces behind them. One score out of 100. From that point on, AI visibility stops being a story a vendor tells you and becomes a number that either moves or does not.
This is the same measurement we run today, every month, inside the full GEO program for a Pennsylvania dealership. The audit is where that program started, and it is where yours should too.
The Checks
Six areas, each documented with the actual evidence: the answers the engines gave, the platforms they pulled from, and the gaps a competitor is exploiting.
We ask ChatGPT, Google AI, Gemini, Perplexity, and Claude the questions your buyers ask: "best Chevy dealer near X," "used trucks near Y." Ten questions, seven engines, every answer recorded.
For every question, the report names the store the engine named. If a competitor owns seven of your ten questions, you will see it in black and white, engine by engine.
We document your review presence across roughly 11 platforms. Engines corroborate a business across the web before recommending it, and reviews are a large part of what they corroborate.
The stores winning your questions are doing specific things. The audit takes their presence apart so the plan targets the actual gap, not a generic checklist.
If the systems behind these engines cannot cleanly read your inventory pages, your stock cannot show up in answers about it. We check how your inventory looks to the machines.
The report closes with a sequenced plan: what to fix first, what compounds, and what is table stakes. Ordered by impact on the score, not by what is easiest to invoice.
The Deliverable
You get two things. First, the scored report: your baseline out of 100, with the evidence behind every point, the literal answers each engine returned, the dealer each one named, and the state of your reviews and inventory readability. Second, the plan: six months of fixes in order, so you know exactly what to do whether or not you ever pay us another dollar.
For scale: the audit we produced inside the dealership program we run today came in at more than 70 pages. Not padding, receipts. Every claim in it traces to an answer an engine actually gave or a listing we actually checked.
The score also sets up the monthly loop. Re-run the same 10 questions on the same 7 engines each month and you know, with no interpretation required, whether the work is working. That loop is the heart of the dealership GEO program, and it starts here.
Pricing
The audit is $1,500, one-time. After that you choose: run the plan yourself, or have us run it on the flat monthly retainer. Either way, the audit comes first.
Start Here · One-Time
$1,500
10 buyer questions across 7 AI engines scored out of 100, who wins each answer today, your review footprint across roughly 11 platforms, a competitor teardown, the technical readability of your inventory, and the 6-month fix plan. Yours to keep.
If You Want It Run for You
$1,500/month flat
We execute the plan: answer-first pages, identity and listings repair, review and reputation work, off-page authority, and the same 10 questions re-measured across the same 7 engines every month, with the score reported to you.
Common Questions
It measures how ChatGPT, Google AI, Gemini, Perplexity, Claude and the surfaces behind them answer real buyer questions like "best Chevy dealer near X" and "used trucks near Y". We run 10 of those questions across 7 AI engines and score the results out of 100. The audit also documents who wins each answer today, your review footprint across roughly 11 platforms, a competitor teardown, and the technical readability of your inventory, and it closes with a 6-month fix plan.
A scored report and a plan. The score is your baseline out of 100 across 10 real buyer questions and 7 AI engines. The report shows the evidence behind every number: the answers each engine gave, which dealer it named, where your reviews stand, and where your inventory is unreadable to the machines assembling these answers. The plan is a 6-month sequence of fixes ordered by impact. For reference, the audit we produced for the Pennsylvania dealership program we run today came in at more than 70 pages.
Because you cannot manage what you have not measured. Without a baseline, AI visibility work is a story someone tells you. With one, it is a number: you know which of the 10 questions you win today, which a competitor wins, and what the score is. Every month of work after that either moves the number or it does not. The baseline is also how you hold any vendor accountable, including us.
You keep the report and the 6-month plan either way. Run it with your own team if you like. If you want us to do the work, the GEO Retainer is $1,500 per month flat: answer-first pages, identity and listings repair, review and reputation work, off-page authority, and the same 10 questions re-measured across 7 engines every month with the score reported to you. Audit first, then the retainer. Never the other way around.
$1,500, one-time. Ten real buyer questions, seven AI engines, one score out of 100, and the 6-month plan to raise it. You will know exactly where you stand before you spend another dollar on AI visibility.
tyler@bowenaistrategygroup.com | (412) 841-5392 | Based in Canonsburg, PA, south of Pittsburgh, working with dealers nationwide